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Showrunners from ‘Roseanne,’ ‘The Americans’ and more on the challenges of standing out in the Peak TV era

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In an era of too much TV, creating must-see TV is no easy task. The Envelope gathered six TV masters — Whitney Cummings (“Roseanne”), Joel Fields (“The Americans”), Laeta Kalogridis (“Altered Carbon”), Prentice Penny (“Insecure”), Michael Schur (“The Good Place”) and Frankie Shaw (“SMILF“) — to discuss the creative process. The conversation touched on the responsibility a show has to its audience, being unafraid to push boundaries and knowing when it’s time to bring a show to a close.

You guys have explored sexism, classism, morality, sexual assault, mental illness. Talk about being topical.

Michael Schur: “The Good Place” was explicitly about ethics and morality and it was designed before the current administration. But it has been interesting to be discussing this stuff at a time when the front page of every newspaper, including yours, very frequently has the word “ethics” in it. So that’s been interesting, but it’s coincidental.

Whitney Cummings: I am a stand-up [comic] first, so I think that my brain is very attracted to the things that make people uncomfortable, that make people laugh, that piss people off. Anything that I’m conflicted about is usually something I want to write about. When the idea of “Roseanne” came across my plate, I was attracted to how controversial the show always was and how controversial the star tends to be. I disagreed with a lot of the things that the show was going to maybe explore. And after the election, I just had a compulsion to be in a room with someone that I disagree with and see if we could find common ground.

Frankie, at a screening of the pilot, there was a woman there who took real issue with the fact that Bridget, your character, makes a quick run to the corner store while her son is sleeping.

Frankie Shaw: She was demanding to know if I had done it myself. I’m not claiming to represent every single mother who has ever lived. This is a show that takes place in blue-collar Boston. There’s a Latino baby daddy. And, then, it’s very female-centered. A lot of the stories are based on stories that have happened to me or my writers. And so it’s not necessarily, ‘Oh, we’re going to be this issue show.’ We’re just sort of reflecting the world in which the show takes place — and the generational differences when you are in a place where you’re struggling financially.

Joel Fields: On “The Americans,” the whole show [about Cold War-era Russian spies infiltrating America] was designed to not be topical. It was designed to take a look at an enemy that was no longer an enemy and to examine that time.

Schur: You should have just been like, ‘Yeah we knew.’ You should have just claimed you knew it was all going to unfold this way.

Fields: Yeah, I’m getting a lot of pitches that the next show we do should be about world peace because now that’ll happen.

Schur: Like “The Secret.” Just put it out there.

Fields: But it’s actually been irritating to have all this stuff happen. My partner Joe [Weisberg] says it’s bad for the show. I like to say it’s bad for the world too. But it sucks because you’re trying to do something that isn’t about that, that’s about getting people to look at identity and look at conflict and look at enemies and look at marriage in a different way, and suddenly it’s now through the prism of what’s happening in the world today, and it’s no longer universal. But look, none of us can control how the audience is going to experience what we do. And the good news is now the shows we do are around for a long time. So audiences later will experience them in different ways.

Prentice Penny: Yeah, our show went through a weird thing where we started breaking stories during the first season with Obama still in office. And our show is talking about things that people of color talk about privately and then putting those things out publicly. Conversations that we have in our living rooms and with our friends that most of the audiences, you know, certainly mainstream white audiences don’t ever get to be a part of. And then the election happened so the beginning [of the season] is a lot of people of color wanting to talk about things that don’t get heard, and then the election happened and this sort of veil was off. And a lot of white people were like, ‘This is crazy.’

[laughter]

Cummings: You guys didn’t know there’s racism out there?

Schur: Welcome white people. Come in.

[laughter]

Cummings: In comedies, it used to be ‘How far can we push the envelope, how can we sort of test people, how can we challenge people, how can we make people laugh?’ But then the election happened and it was like there’s this new social responsibility involved where you want to be edgy and you want to explore and you want to push the envelope, but you also don’t want to set a bad example or reinforce stereotypes. There’s this whole new floor of like broken glass that you kind of have to walk around.

Penny: But it has to have meaning behind it, sometimes networks want to have you push stuff as opposed to what is it actually saying? Not just throwing something out there for shock value.

Frankie, this is your first time writing. You took a training course?

Shaw: I did the WGA training program for six weeks. But also you can’t know until you’re doing it. I think maybe the most surprising part was being faced with your worst qualities and your best qualities. I feel like, ‘Oh, this part of my being uber controlling really works here, but it also maybe doesn’t work with this personality.’ So you’re just sort of constantly having to be a little bit self-aware and figure out the best way to manage up here and down there. That’s been a huge thing for me.

Laeta Kalogridis: It is certainly the most intensity to something that doesn’t involve curing cancer. There’s a lot of like real deep panicked intensity.

Fields: I learned a lot from working over many years with Steven Bochco, who today I miss a lot. And it was the opposite with Steven. There was never panic. There was always a sure hand. There was always incredible respect. He always had the writer’s back and the writer’s room was a sacred place. And then we tell personal stories, and he was always efficient and calm. And he knew that he could be a leader and that it was also a team sport. So he found this incredible way of running shows.

Penny: One of the things that I always try to take from it is, how do you get the best? We’re all trying to get to this goal, right? So how do you just try to get the best out of this person’s gifts, that person’s gifts and kind of still shape that into an actual story. And I think that if you hire good people, then you’ve done a lot of the heavy lifting because you can trust them now to do those things. One of the things I learned working on “Happy Endings” under a showrunner named Josh Bycel — he always told me, ‘Your life is your life. The show is not your life. Have a life.’ I don’t always follow it great, but I always go back to it as a benchmark of just being a well-rounded healthy individual because you’re managing so many people, so many circumstances.

Shaw: Right, it’s hard, but it’s definitely also the most fun. If it’s working well, I’ve never laughed harder in my entire life.

Fields: Yeah, I’m with you. It’s fun. It’s joyous. I mean, we all work hard, but we’re not curing cancer. We’re telling stories. It’s great.

Cummings: I feel like we all probably say, ‘We’re not curing cancer, everybody calm down.’ But I remember Michelle Obama did a call to some producers or something. It was a couple of years ago, and she was talking about how the metrics were in for how “Will and Grace” actually affected the outcome of the marriage equality vote because it was putting gay people in the rooms of people that maybe never met a gay couple before, maybe had prejudices around it. And she was basically like, ‘Please put diverse people on your shows.’ We’re not curing cancer, but we kind of are subconsciously helping heal people.

Laeta, you’re in a male-dominated field with this R-rated, sci-fi epic drama on Netflix. Talk about the importance of showing that women can do this.

Kalogridis: For me, the fun is when you get to create these female characters who have all this agency and have all this power in a very dark and chaotic world. The idea that our nightmares — of women and more marginalized people — are just as well explored. We did this sequence that’s probably the most intense sequence in the entire show. It’s two women, and it is an all-out knock-down, drag-out fight. One of them is Latina and one of them is Asian, and they fill the whole screen. They are everything and that is very much what the show is about for me, that representational element. I don’t have control over how people take it, but I do have control over what we were saying, which is ‘Watch the … out because it’s coming.’ I think anything that’s trying to do something different is always going to be hard.

Cummings: Yeah, there’s already what we go through when you make something, ‘God, that wasn’t good enough’ and ‘Oh, this could be better, and we should reshoot that.’ And now you get the added feedback from Twitter and stuff.

Penny: I had an experience last year with it, and I need to figure out how to be better. We had an episode where the character doesn’t use a condom. For the most part, we try to always be responsible. I remember people were like, ‘You’re saying black people get this rate of AIDS, and you’re being irresponsible. You’re showing this.” And I was like, ‘Well, it’s a TV show. We don’t have time to show them go get the condom, cut it open, put it on.’ I got into a big debate with people and I was like, ‘I’m doing so much for black people behind the curtain you guys don’t even know.’ Like I’m tearing down the black community and I want AIDS to get black people. It was just crazy.

Cummings: Still, you guys talk about how fun it is. I have been working on a show where the main character voted for Donald Trump. So our room was very tense and stressful and not a safe space. Very triggering, so it was intense but kind of cathartic at the same time. But there was a really big argument in the room about Dan Connor [talking about] undocumented workers taking his jobs because he’s in freelance construction, whether he would say “illegals.” And I was like, ‘We can’t say that. This is wrong. It’s racist.’ I was so angry. But that’s what he would say. He’s not PC. There’s a kid on the show in a dress. He would not say gender-nonconforming. He’s like, ‘He’s gay.’

Were you shocked by the numbers that the show receives? And the aftermath of things that have come to light?

Cummings: I don’t know what you’re talking about. Yes.

Kalogridis: I think there’s something really valuable about triggering conversation, in getting people to talk about something. Even, dear God, help us all, if it’s uncomfortable. One of the things that worries me the most is the idea that censorship is in some way virtuous. Censorship is never virtuous. Censorship is just censorship.

Shaw: If you are normalizing certain behavior that might lead to the devaluing of human life, then that’s the question that we all have to answer when we are creating and if we can justify it. Everyone should feel represented, but we’re also dealing with a bigger thing here where a lot of people are losing their lives.

Schur: To me, that’s where the discussion about the art and the artist kind of breaks down, because you want to believe as a society that certain things are settled. Like for example, you are not allowed to stand up and say that only white people should be allowed to vote or own property. We ought to consider that a settled issue. The problem is that in the last couple of years guess who’s back? The people who say that. I thought that as a reasonable society we had sliced off the extreme fringe of violent racist, reductive, absurd attitudes. And now sadly it feels like, ‘Oh, look the Nazis are back. That’s fun. Let’s get the Nazis back in.’

Kalogridis: If I present a show in which a man who’s lived for hundreds of years gets off on killing women. Yes, it’s horrible and I’m showing violence towards women. I’m also showing what I think will happen if someone gets into a position of power whose idea of a good time is hurting people and then can’t die and becomes so rich.

Penny: It’s to what you were saying earlier, it’s what is the driving force behind the art? If I’m showing something that’s sort of a cautionary tale about this because that’s my intent versus my intent is to hurt or to be mean or to dismiss.

Cummings: That’s super interesting because my intent in terms of working with Roseanne is I would like a liberal, progressive person to be in that room. And I guess I’m going to have to do it. When you make a show, can you tell the difference between the show’s star and the show they make? I think we’re at a point where you kind of can’t.

Schur: It’s just asking so much of audiences because the show in this case is named after her and it’s based, it was originally based on her stand up, which was based on her real life. And then she goes on Twitter and says all the stuff she says — I just want to say, I believe the question that started this conversation was, ‘What’s the worst network note you’ve ever gotten?’

[laughter]

Cummings: The network does say no Nazis a lot to me, I hear that. No Nazis.

Let’s talk about the responsibility to the audience in another way. [To Schur] You pulled off the greatest TV twist when you revealed that “The Good Place” wasn’t in fact in the good place. And how did you move forward from that?

Schur: So the twist at the end of Season 1 was baked into the show from the beginning. It was part of what got Ted Danson to sign on. And because we knew about it so early we had a chance with the writers to look forward. So we’ve been a sort of a season ahead in terms of being able to anticipate what we’re going to do and we decided pretty early that because the twist at the end was so world upending that we didn’t want to try to outdo ourselves.

[To Fields] How about knowing when it’s time to wrap things up?

Fields: Joe and I talked from early days about what the end was. And I think we were towards the end of Season 2, beginning of Season 3, when [FX chief] John Landgraf came to us and said, ‘How many seasons do you think you need to tell the story?’ And Joe and I took a long walk and sort of pitched out two versions. It was pretty clear to us that it was going to be six seasons. We tried a version that was five for a day, and it just wasn’t enough room. So we were able to write to that from early on and that was really liberating.

Cummings: In network TV, you just write the finale for every season.

Press/Video: ‘SMILF’s Frankie Shaw On Season 2’s Risks, Tackling Sexual Abuse & That Title – Next Generation TV

“I feel that it is so similar – the process of being a single mom with a young child and creating and running a TV show – there is almost no difference,” SMILF creator, showrunner and star Frankie Shaw says in the first installment of Deadline’s second season of Next Generation TV. “You are thinking about the show and the stories at every moment of the day, even when you are not thinking about it,” adds the Golden Globe nominee.

Based on Shaw’s 2015 Sundance Film Festival short film jury-award winner, SMILF debuted in November with some of the best comedy numbers Showtime has seen in years. Co-starring a top-notch Rosie O’Donnell and Connie Britton, the Boston-based series shines an honest spotlight on the struggles, successes, sexual abuse and sensibilities of Bridgette, the twentysomething single mom portrayed by Shaw.

It is a spotlight you can’t look away from, even when it goes to some dark places. That is why SMILF was one of my Top 10 New Shows of 2017. On November 29 last year, Showtime renewed SMILF for a well-deserved second season, which is expected to premiere later this year or in early 2019.

“So this season is let’s take all the risks and let’s be as ambitious as we can,” Shaw says about the aim of Season 2, now in the writing phase. “We’re just going deeper in the areas that we started with in Season 1, but now you guys know the characters, you know the world, so we’re experimenting a little bit more, taking more risks.”

Not that Season 1 wasn’t full of risks – and I don’t just mean that title that made more than a few people uncomfortable. In her focus on Bridgette, O’Donnell’s mother character and others, Shaw turned to some harsh economic, social, racial and psychological realities – including the sexual abuse of children.

“It is one of the hardest things for people to talk about openly because of the history of shame and stigma, and …the self-blame and the fact that women forever and men were not believed,” the Mr. Robot alum says of the topic and her approach to it. “One of the things I was talking about with the network and with the writers is that it’s showing the darkest parts of humanity, especially childhood abuse, childhood sexual abuse. So, it was important that we made it OK for the audience to laugh with us and to feel with us.”
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